Overview

Consumer Science and Merchandising at the University of Houston is a unique on-campus/online undergraduate program for those seeking to understand consumers and merchandising. It focuses on consumer-oriented business practices in the fields of merchandising, technology entrepreneurship, retailing, e-tailing, sales, customer services, and public relations. Consumer orientation is key in meeting customer demand that drives business success.

The Consumer Science and Merchandising curriculum is designed to develop professionals who can integrate knowledge of consumers and merchandising processes and apply that knowledge to technology-based consumer practices in the fields of merchandising, technology entrepreneurship, retailing/e-tailing, sales/consumer service, and training and development.

Distinctive features of the CSM program include:

• CSM prepares students with consumer-oriented and merchandising skills attractive to prospective employers
  • Demand for graduates in CSM far exceeds supply
  • CSM has an outstanding record in placing graduates in professional careers
  • A CSM degree provides competitive advantage for mid-career professionals looking to advance
• eCSM offers a convenient online curriculum, as well as face-to-face instruction.
  • A complete online program with several options
  • A high-tech and high-touch online experience can be linked to and blended with physical campus classes
  • Curriculum integrates knowledge of consumers & merchandising processes that apply to a wide range challenges facing prospective employers
• CSM actively works with the local business community to keep abreast of best practices and opportunities for internships and jobs.
  • Faculty meets regularly with external CSM Advisory Board
  • The program hosts community events such as STAR Awards and Retail Fashion Forum
  • Faculty appears regularly in local print and television media